I’m posting late today. I had to go to the chiropractor (I go 3 times a week for awhile), and to Walmart for a few things.
I changed my blog template. I really liked the other one, which is very similar, but it was not mobile responsive. So for $25 on Etsy, I got one that will scale down the blog page for any device.
Why is this important?
Because 50% of mobile phone users use their mobile device as their primary internet source, say the current statistics.
Now I don’t know what Blogger does or if it scales them down at all, (I will have to do some digging and see if I can find out.) But I wanted to be sure I could reach all my readers every day.
Last week was switching email subscribe options and leaving Feedburner for Mad Mimi. So that’s two things I’ve done to ensure my blog goes out to subscribers. And that they can read it on any device.
I have under 2500 email subscribers right now. (Feedburner would tell me I had 1000 subscribers one day, 3000 the next.) I currently have about 1700 subscribers actually, though it has really picked up in the last week. I pay $16 a month for unlimited emails as long as I’m under that number.
My plan was free until I had used up all my credits. Which means they had sent out 12,500 emails for me, which is all I was allotted on a free plan. I post at least once per day, so I used it up fast. After that, you choose a plan that works for your amount of subscribers.
As a blogger who depends on this blog for part of my income, I thought it was a good deal, and a savvy move. When someone emails that they aren’t getting my posts, I simply copy their email address and send it over to Mad Mimi. They look it up and see if they’re on the list.
Plus it is a tax deductible expense as I’m self-employed.
With Feedburner, there is virtually no help for bloggers to access. I need to know my audience, what my stats are, etc. I like to be able to have options in designing my posts that go out as an email.
I get an email each morning from Mad Mimi telling me that my post went out to all subscribers.
This makes me feel better. I don’t have to wonder. I can chat with someone at Mad Mimi and get an immediate response. That is worth a lot to me.
I know there is a lot of discussion and frustration right now with Feedburner. Some said readers weren’t getting their posts due to something with email providers.
But I don’t know about that. As I’ve only had two people email me this past week that they weren’t getting my posts, and it was quickly figured out.
One was due to the security issues of a particular email provider.
Here is the response from Mad Mimi I just got about the other one not getting her posts:
Kate here! I can definitely help.
I popped into your account and see (her email address) in your ALL list and that she’s being sent your emails. So, we’ll need to dig a bit deeper. Is it possible for you to ask her to check her other folders, including her ‘Spam’ folder? I’d hate to think it’s landing there, but if it is, we can help out with that too.
We’ll get to the bottom of this, Brenda!
For both readers, I simply forwarded what Mad Mimi found out, and they take it from there. As it is clear it was sent to her.
So this is two important things that we bloggers must look at in 2014. Things they are a ‘changin. People read blogs from their mobiles devices, plus they want the posts coming automatically so they don’t have to do anything.
And you have to please your readers to have a successful blog.
Simply put, you need as much control over your blog and how it appears and how it reaches your audience as you can get.